Thomas Friedman pronounced Christopher Columbus to be wrong in his 2005, The World is Flat, A Brief History of the Twenty-First Century. He’s right. The world is now flat, with all due respect to science, geography and astronomy. Technology flattened…
Category: Grammar, Spelling and Other Hurdles
Blogs on writing
National Punctuation Day Approaches
Yes, for the grammatically averse, I’m sorry to inform you that there really is a National Punctuation Day. And yes, punctuation really does matter. If you’re not convinced, read Punctuation Saves Lives. Of course, the day has its own website…
High and Low Techno Challenges
It’s been a tough technology week – both high and low tech. The high tech frustrations are expected; they’ve become a part of life. That’s what technology does – it sucks you in and makes you dependent; then it fails.…
Great writing advice
Here are 30 tips from some of the greatest: www.buzzfeed.com/expresident/writing-advice-from-famous-authors Read and heed.
Let the games begin!
Another Olympiad is upon us. As I’ve gotten older, the Games seem to roll around faster every four years, but that’s okay. I relish them even though they are a far cry from the amateur status of years gone by.…
Is Typing Obsolete?
I recently went to my high school class reunion, and I’d rather not tell you how many years it’s been. In any event, during a tour of the high school, one of my former classmates asked if they still offered…
Failure to Communicate, Part 2
Last time we reminisced about the infamous Cool Hand Luke line about a failure to communicate. Funny in the movie, but not so funny in your company’s efforts to get your message across. Good communication has to leave the sender…
Failure to Communicate
If I started the quote, “What we’ve got here…” I have no doubt you would immediately chime in with the response “… failure to communicate.” The infamous line from Cool Hand Luke. (Whether or not you add the southern drawl…
Get Opened: 10 Tips for Effective Subject Lines
Don’t waste your time writing a great email message… unless you have the right subject line. You’ve got a killer offer and a well-crafted message. Great. But you might as well dump it in the trash now unless you write…
Let’s Get Really Personal
Make It Personal and Make It Count Let’s get personal, shall we? If you want prospects to notice your message, you need to get personal too. Long before the digital age, Publisher’s Clearinghouse led the way with personalization. “Hey ANN,…
